Elsevier's WiserWiki Allows Physicians To Update Evidence-Based Medical Information With Experience-Based Practice Insights

Elsevier’s beta medical wiki invites board-certified physicians to comment, collaborate and update established medical textbook online

New York, January 29, 2008 – Elsevier, the world’s leading publisher of science and health information, announced todaythe beta launch of WiserWiki, a wiki that allows board-certified physicians to collaboratively contribute and update medical information online. The site, which is open to and viewable by the public, is seeded with content from The Textbook of Primary Care Medicine (3rd Edition, 2001) by John Noble, M.D. The textbook was published by Mosby, an Elsevier imprint, and was one of Elsevier’s best-selling medical textbooks.

“WiserWiki is another example of Elsevier’s commitment to develop innovative tools for medical professionals,” said Scott Virkler, Vice President, Business Development at Elsevier. “With WiserWiki we’re providing a trusted forum for physicians to collaborate and contribute professional-level medical content that’s viewable by members of the public.”

No longer in print, the textbook seeding WiserWiki contains in-depth information on a full-range of medical problems, conditions and diseases encountered in the practices of family physicians, general internists, medical and surgical subspecialists, nurse practitioners, and physician assistants.

WiserWiki hopes to maintain a high level of relevancy and trustworthiness by ensuring that editorial privileges remain restricted to medical professionals.

“As the use of online communities and the Internet has increased the possibilities for and benefits of sharing medical information and best practices with other patients and physicians have grown enormously,” noted Dr. Noble. “WiserWiki provides exposure for physicians who wish to publish relevant, up-to-date and insightful medical content based on personal experience and expertise.”

Using WiserWiki
WiserWiki is free to users, and contributors retain the copyright to information they contribute to the site, subject to usage rights provided to other users on the site. In order to encourage open collaboration and the exchange of information, WiserWiki uses an “attribution share-alike” license that allows contributors to build upon other authors’ works as long as they credit and license derivative works under the identical terms of its license.

Editorial privileges are restricted to board-certified professionals to ensure that information is as accurate and trustworthy as possible. Doctors who are not board certified in the U.S. can edit WiserWiki. However, Elsevier may contact them with a request for additional information to validate their status as physicians. While members of the public may access information on the site, they are informed that WiserWiki is intended primarily as an informational site for medical professionals.

“There’s a lot we can test and learn from WiserWiki,” said Virkler. “A majority of healthcare wikis aren’t fully trusted by users, and attempts to create new wiki communities are hindered by the inability to create a critical mass of information. We’re in the best position to provide a medical wiki due to our expertise in the medical content, as well as our know-how in creating valuable tools for physicians.

About Elsevier
Elsevier is a world-leading provider of information solutions that enhance the performance of science, health, and technology professionals, empowering them to make better decisions, deliver better care, and sometimes make groundbreaking discoveries that advance the boundaries of knowledge and human progress. Elsevier provides web-based, digital solutions — among them ScienceDirect, Scopus, Research Intelligence and ClinicalKey— and publishes over 2,500 journals, including The Lancet and Cell, and more than 35,000 book titles, including a number of iconic reference works. Elsevier is part of RELX Group, a world-leading provider of information and analytics for professional and business customers across industries. www.elsevier.com

Media Contact:
Tom Reller
Elsevier
+1 212 462 1912
t.reller@elsevier.com