Our popular Share Links service just got a whole lot better

New improvements make it easier for you and your co-authors to promote your work

Share Links image
© istockphoto.com/enjoynz

If you’ve published an article with Elsevier during the past few years; you might have made use of the Share Links service to help promote your work. After all, you’ve likely spent a great deal of time preparing the research and waited anxiously to see the outcome of the peer review process. It only makes sense to want to achieve the maximum impact for your work and one obvious way to do that is to share your shiny new publication with your network or even beyond. Share Links provide a quick, easy and effective way to do just that.

Improving the service

For more than four years now, Share Links have provided Elsevier authors with a fast, easy and effective way to increase their articles’ visibility. And it’s working…the 1 million+ Share Links we’ve generated to date have each received five clicks on average!

As the service approaches its fifth birthday, we’ve taken the opportunity to add a few new features, making it even simpler to increase the impact of your work:

  • Co-authors now also receive a Share Link email, tripling the number of Share Links issued per article.
  • The Share Link email has a fresh, new look and we’ve added some easy-to-use sharing buttons.
  • We’ve also introduced a reminder email to help authors make the most of the 50 days’ free access.

How Share Links work

Around 2,100 Elsevier journals offer Share Links (you can find out if your chosen journal is one of them by checking its guide for authors). Once your article reaches the final, citable publication stage, we’ll send you and your co-authors an email containing a customized URL, known as a Share Link. This link provides 50 days’ free access to the full article – after that, the usual access rules apply. Anyone clicking on the link within the 50 day period is taken directly to the article with no sign up or registration required. They can either view the paper online or they are welcome to download it as a PDF.

Planning to publish your article open access? Once it’s available online, we’ll send you an email containing your article's DOI link. It will provide immediate and permanent access and can be used just like a Share Link to promote your work across a variety of channels.

Helping authors engage with new audiences

We’ve been delighted by the enthusiastic response to Share Links. Researchers love the free access to great articles and authors benefit from increased readership and, even more excitingly, new collaboration and funding opportunities. Here’s what a few of our authors who’ve used Share Links have had to say:

…the free access period (50 days) alongside the sharing options allows for rapid feedback and in our case has led to another collaboration being formed.

(Author on Materials Science and Engineering: A)

The ability to share [the] published version with colleagues is great!

(Author on Computers & Education)

Having a link to share with colleagues is extremely helpful, and has helped get this article widely distributed and read quickly. It has already attracted interest from … leading researchers preparing a research grant.

(Author on Journal of Archaeological Science)

I appreciated being able to share the article for free for the first 50 days. The email provided links to the different platforms I may want to share through.

(Author on Midwifery)

Did you know…

  • Just over half the clicks on Share Links take place on social media platforms.
  • Facebook is responsible for the majority of Share Link activity and drives 80 percent of all social media referrals.
  • The most popular Share Link of 2017 was Tooth damage in captive orcas (Orcinus orca), which was viewed more than 20,000 times.

How to make the most of your Share Link

There are many ways you can use your Share Link. Here are a few tips on how to get the most out of the service:

  • Send your Share Link to your network via email.
  • Post it on your social media accounts.
  • Add it to your personal website or academic networking sites such as Mendeley.
  • Mention it in press releases or share it with the media.
  • Include it in your email signature.

Don’t forget that you can monitor the impact of your Share Links with PlumX metrics, and track and analyse the usage of your article via Mendeley Stats.

Other ways to share

Alongside Share Links, Elsevier has a host of other tools, services and resources to help you optimize the impact of your published article. For example, Researcher Academy, Elsevier’s free e-learning platform aimed at early career researchers, has a series of modules on getting you and your research noticed, including:

You can also find useful tips on Elsevier’s sharing and promoting page.

Whatever your research and field, Share Links can help you make a splash with your latest publication. Stay tuned for more updates and in the meantime, happy sharing!



Written by

Kitty van Hensbergen

Written by

Kitty van Hensbergen

Kitty van Hensbergen is a Project Manager for Marketing Communications and Researcher Engagement at Elsevier and is responsible for global projects. She has an MSc degree in economics and business, specializing in marketing, from Erasmus University Rotterdam.

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