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Showing 1 to 7 of 7 Products

Knowledge Management for Sales and Marketing

Product Type: Book

Edition: 1

First Published: 2011

Paperback: 978-1-84334-604-3

eBook: 978-1-78063-264-3

IIMB Management Review

Product Type: Journal

First Published: 2010

SNIP: 1.405 Source Normalized Impact per Paper (SNIP):
SNIP measures contextual citation impact by weighting citations based on the total number of citations in a subject field.

SJR: 0.414 SCImago Journal Rank (SJR):
SJR is a prestige metric based on the idea that not all citations are the same. SJR uses a similar algorithm as the Google page rank; it provides a quantitative and a qualitative measure of the journal’s impact.

Volumes: 31

Issues: 4

A Short-Cut to Marketing the Library

Product Type: Book

Edition: 1

First Published: 2008

Hardcover: 978-1-84334-426-1

Paperback: 978-1-84334-425-4

eBook: 978-1-78063-132-5

European Research on Management and Business Economics

Product Type: Journal

First Published: 2008

SNIP: 0.864 Source Normalized Impact per Paper (SNIP):
SNIP measures contextual citation impact by weighting citations based on the total number of citations in a subject field.

SJR: 0.308 SCImago Journal Rank (SJR):
SJR is a prestige metric based on the idea that not all citations are the same. SJR uses a similar algorithm as the Google page rank; it provides a quantitative and a qualitative measure of the journal’s impact.

Volumes: 26

Issues: 3

New Marketing

Product Type: Book

Edition: 1

First Published: 2002

Paperback: 978-0-7506-5387-9

Marketing Plans

Product Type: Book

Edition: 4

First Published: 1999

eBook: 978-0-08-056956-7

The Formula for Selling Alarm Systems

Product Type: Book

Edition: 1

First Published: 1996

Paperback: 978-0-7506-9752-1