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Showing 1 to 16 of 16 Products

Capital Market Integration in South Asia

Product Type: Book

Edition: 1

First Published: 2016

Hardcover: 978-0-08-101906-1

eBook: 978-0-08-101916-0

La Revue Gestion et Organisation

Product Type: Journal

First Published: 2013

Volumes: 10

Issues: 2

Planos de Marketing

Product Type: Book

Edition: 7

First Published: 2013

eBook: 978-85-352-5636-9

The Private Sector and China's Market Development

Product Type: Book

Edition: 1

First Published: 2008

Hardcover: 978-1-84334-399-8

eBook: 978-1-78063-232-2

Managing Global Business Strategies

Product Type: Book

Edition: 1

First Published: 2008

Hardcover: 978-1-84334-391-2

Paperback: 978-1-84334-390-5

eBook: 978-1-78063-157-8

Journal of Choice Modelling

Product Type: Journal

First Published: 2008

SNIP: 1.383 Source Normalized Impact per Paper (SNIP):
SNIP measures contextual citation impact by weighting citations based on the total number of citations in a subject field.

SJR: 0.854 SCImago Journal Rank (SJR):
SJR is a prestige metric based on the idea that not all citations are the same. SJR uses a similar algorithm as the Google page rank; it provides a quantitative and a qualitative measure of the journal’s impact.

Volumes: 34-37

Issues: 4

Marketing Due Diligence

Product Type: Book

Edition: 1

First Published: 2007

Paperback: 978-0-7506-8342-5

eBook: 978-0-08-046956-0

Marketing Due Diligence

Product Type: Book

Edition: 1

First Published: 2005

eBook: 978-0-08-045942-4

Marketing Plans for Service Businesses

Product Type: Book

Edition: 2

First Published: 2005

Paperback: 978-0-7506-6746-3

eBook: 978-0-08-049287-2

National Reforms in European Gas

Product Type: Book

Edition: 1

First Published: 2003

Hardcover: 978-0-08-043687-6

eBook: 978-0-08-053729-0

Elsevier's Dictionary of Advertising

Product Type: Book

Edition: 1

First Published: 2002

Hardcover: 978-0-444-50691-7

Journal of Retailing and Consumer Services

Product Type: Journal

First Published: 1994

Journal: 0969-6989

SNIP: 1.559 Source Normalized Impact per Paper (SNIP):
SNIP measures contextual citation impact by weighting citations based on the total number of citations in a subject field.

SJR: 1.211 SCImago Journal Rank (SJR):
SJR is a prestige metric based on the idea that not all citations are the same. SJR uses a similar algorithm as the Google page rank; it provides a quantitative and a qualitative measure of the journal’s impact.

Volumes: 52-57

Issues: 6

The Secrets of Successful Public Relations and Image-Making

Product Type: Book

Edition: 1

First Published: 1990

eBook: 978-1-4831-0051-7

International Journal of Research in Marketing

Product Type: Journal

First Published: 1984

Journal: 0167-8116

SNIP: 1.644 Source Normalized Impact per Paper (SNIP):
SNIP measures contextual citation impact by weighting citations based on the total number of citations in a subject field.

SJR: 3.79 SCImago Journal Rank (SJR):
SJR is a prestige metric based on the idea that not all citations are the same. SJR uses a similar algorithm as the Google page rank; it provides a quantitative and a qualitative measure of the journal’s impact.

Volumes: 37

Issues: 4

Journal of Business Research

Product Type: Journal

First Published: 1973

Journal: 0148-2963

SNIP: 1.92 Source Normalized Impact per Paper (SNIP):
SNIP measures contextual citation impact by weighting citations based on the total number of citations in a subject field.

SJR: 1.684 SCImago Journal Rank (SJR):
SJR is a prestige metric based on the idea that not all citations are the same. SJR uses a similar algorithm as the Google page rank; it provides a quantitative and a qualitative measure of the journal’s impact.

Volumes: 106-121

Issues: 16

Australasian Marketing Journal

Product Type: Journal

Journal: 1441-3582

SNIP: 0.654 Source Normalized Impact per Paper (SNIP):
SNIP measures contextual citation impact by weighting citations based on the total number of citations in a subject field.

SJR: 0.388 SCImago Journal Rank (SJR):
SJR is a prestige metric based on the idea that not all citations are the same. SJR uses a similar algorithm as the Google page rank; it provides a quantitative and a qualitative measure of the journal’s impact.

Volumes: 28

Issues: 4