Management Accounting Research Article Receives Prestigious Management Accounting Research Award

AAA MAS Greatest Potential Impact on Practice Award

Oxford, UK, 17 November 2008 - Elsevier announced today that the paper ‘CEVITA™: the valuation and reporting of strategic capabilities’, published in Management Accounting Research, has received the Management Accounting Section (MAS) of the American Accounting Association (AAA) Greatest Potential Impact on Practice Award.

The article, published in Volume 15, Issue 1, March 2004, was written by Janek Ratnatunga, Norman Gray, and Kashi R. Balachandran. The award is sponsored by the Management Accounting Section (MAS) of the American Accounting Association, the American Institute of Certified Public Accountants (AICPA), the Chartered Institute of Management Accountants (CIMA) and the Certified Management Accountants-Canada (CMA-Canada).

The “new types of measurements” that are needed for both tradable and non-tradable assets in order for organisations to meet the challenges present at the corporate, national and international levels, especially in the areas of strategic decision-making and valuation are explored in this article. The article states that the focus of attention in recent studies has been mainly on the valuation of intangibles, and argues that such a focus misses the point that it is the combination of both tangible and intangible assets that provide an organisation a true ‘capability’ that ultimately drives its economic value.

The approach proposed is to calculate the Capability Economic Value of Intangible and Tangible Assets (CEVITA) of an organisation, by leveraging its capability enhancing expenses to economic values by using specific Expense Leveraged Value Indexes (ELVIs). The authors illustrate a technique that will not only make these strategic valuations more relevant, but also shows how to report these tangible and intangible asset combinations in an organisation’s financial statements.

The Editor of Management Accounting Research, Professor Robert W. Scapens of Manchester Business School, United Kingdom commented “This paper and the award it has received demonstrate the potential for bridging the gap between academic research and professional management accounting practice. I'm delighted Management Accounting Research has published this award winning paper.”

More information about the journal and submission of papers can be found on the journal homepage.

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About the Award
The Greatest Potential Impact Award is one of two new awards sponsored by AICPA, CIMA, CMA-Canada and MAS-AAA. The award is presented annually at the Midyear Meeting of the Section to the author, or authors, of a single article with the greatest potential impact on practice. The article must have been published within the previous five years, and is selected by practitioner representatives from the organizations involved.

About Management Accounting Research
Published quarterly, Management Accounting Research aims to serve as a vehicle for publishing original research in the field of management accounting. Its contributions include case studies, field work, and other empirical research, analytical modelling, scholarly papers, distinguished review articles, comments, and notes. It provides an international forum for the dissemination of research, with papers written by prestigious international authors discussing and analysing management accounting in many different parts of the world.

Editor-in-chief Robert Scapens is emeritus professor in the Manchester Business School and professor of management accounting at the University of Groningen in the Netherlands.

Authors are invited to submit their work to Management Accounting Research by uploading their manuscript to the journal’s on-line submision site at, where they will find step-by-step instructions guiding them through the process. More information on submission can be found on the journal homepage.

About Elsevier
Elsevier is a world-leading provider of information solutions that enhance the performance of science, health, and technology professionals, empowering them to make better decisions, deliver better care, and sometimes make groundbreaking discoveries that advance the boundaries of knowledge and human progress. Elsevier provides web-based, digital solutions — among them ScienceDirect, Scopus, Research Intelligence and ClinicalKey— and publishes over 2,500 journals, including The Lancet and Cell, and more than 35,000 book titles, including a number of iconic reference works. Elsevier is part of RELX Group, a world-leading provider of information and analytics for professional and business customers across industries.

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