Media Equities
1st Edition
Evaluation and Trading
Secure Checkout
Personal information is secured with SSL technology.Free Shipping
Free global shippingNo minimum order.
Description
This book provides an invaluable insight into one of the most influential global industries. It covers: publishing; broadcasting; newspapers and journals; advertising and public relations. Each section provides the reader with an analysis of potential costs and incomes, together with opportunities and associated risks. This provides a highly structured and informative view of the media industry. The final section provides an overview of the current developments and possibilities for the future.
Table of Contents
Web 2.0; The potential of social media; The potential of wikis; Relevant security threats; Social media sites; Social engineering; Web applications within social media sites; Security controls applied to the participation-collaboration pattern; Types of security control; Stages in deciding on security controls; Who is involved in security? Acceptable use practices; Reasons for acceptable use policies; Content of acceptable use policies; Acceptable use policies for citizens; Acceptable use policies for public service employees; Parental participation-collaboration in schools; Security controls; Governmental involvement.
Details
- No. of pages:
- 224
- Language:
- English
- Copyright:
- © Woodhead Publishing 1995
- Published:
- 1st January 1995
- Imprint:
- Woodhead Publishing
- Hardcover ISBN:
- 9781855731943
- eBook ISBN:
- 9780857099983