Joanne Hort

Prof. Hort, Fonterra Riddet Chair in Consumer and Sensory Science at Massey University, New Zealand, is Director of the Food Experience and Sensory Testing (Feast) Lab and Associate Director at the Riddet Institute. Her research focuses on factors driving consumer sensory perception of food, their consequent choice behaviours, and effective methods to measure them. She has 130+ research publications and is co-author of key textbooks in Sensory Science. She is an Associate Editor of Food Quality and Preference, Fellow of the UKIFST, Member of NZIFST, past Chair of the European Sensory Science Society and a Director of the Pangborn Sensory Science Trust. www.massey.ac.nz/feast| www.linkedin.com/company/feastmassey