
The Four Colors of Business Growth
Description
Key Features
- Teaches ways to formulate a growth strategy and implement it through simple organizational interventions
- Provides an intuitive framework and common language about growth strategies
- Teaches readers how an effective growth strategy can boost stock price
- Readers learn what kind of growth strategy will maximize the value of an organization
- Readers with varied functional backgrounds can understand these concepts
Readership
People worldwide who make decisions about growth directions for their companies, as well as people responsible for interpreting company decisions and values for employees. Secondary audience includes undergraduates and graduate (MBA) students worldwide studying business strategies
Table of Contents
Dedication
Preface
About the Author
Chapter 1. Growth Is Everywhere
Chapter 2. Growth Comes in Four Colors
Chapter 3. The Competing Values Framework Growth Strategies and the Stock Market
Chapter 4. How to Know Which Color Your Growth Strategy Should Be
Chapter 5. Alignment for Growth
Chapter 6. Ideas for Yellow Growth Strategies
Chapter 7. Ideas for Red Growth Strategies
Chapter 8. Ideas for Blue Growth Strategies
Chapter 9. Ideas for Green Growth Strategies
Chapter 10. Wrapping Up
Appendix. The Competing Values Framework for Growth Strategy
Resources and Additional Readings
Index
Product details
- No. of pages: 184
- Language: English
- Copyright: © Academic Press 2011
- Published: July 18, 2011
- Imprint: Academic Press
- Paperback ISBN: 9780123852397
- eBook ISBN: 9780123852403
About the Author
Anjan Thakor
Affiliations and Expertise
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