Digital Sensory Science

Digital Sensory Science

Applications in New Product Development

1st Edition - February 1, 2023

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  • Editors: J. Ben Lawlor, Jean McEwan, David Labbe
  • Paperback ISBN: 9780323952255

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Digital Sensory Science: Applications in New Product Development provides a comprehensive overview of digital sensory science – an area broadly defined as the use of technology to capture or model human sensory perception. Sections provide education to sensory professionals, discuss methods for how best to recruit and train sensory panels, cover suggestions for data capture and data analysis, provide an overview of sensory science instruments, and update on the use and relevance of virtual and augmented reality to capture sensory perception. This book offers practical guidance to researchers in and practitioners of sensory and consumer science alike.

Key Features

  • Explores the use of sensory panels and descriptive analysis in a digital age
  • Presents current and future methods of data capture and analysis
  • Discusses the use of artificial intelligence to understand the connection between chemical compounds and sensory data


Researchers in and practitioners of sensory and consumer science

Table of Contents

  • 1. The emergence and importance of digital sensory science to the sensory community

    Section 1: Education and description of Digital Sensory Scientists
    2. Revising the education and training of sensory scientists for a digital age
    3. What makes a "digital sensory scientist" in R&D: defining new strategic positions

    Section 2: Sensory panels and descriptive analysis
    4. Rethinking and redefining sensory panels in a digital age
    5. Title TBD
    6. Title TBD

    Section 3: Data Capture and analysis
    7. Current and future advances in sensory software to capture new "Digital Needs" in R&D
    8. Thoughts and views on the statistical analysis and interpretation of digital sensory science (big and small) data for R&D

    Section 4: Instrumental Sensory Science

    9. Use of AI and digitization to "close the loop" in our understanding of the connection between chemical compounds and sensory data
    10. Title TBD
    11. The application of VR for collection of sensory data

    Section 5: Implicit Testing to capture Sensory data
    12. Title TBD

    Section 6: New Data Sources

    13. Title TBD
    14. The arrival of digitization in sensory research and its further development in the use of artificial intelligence

    Section 7: Other Technologies to capture sensory data (eye-tracking, VR etc)

    15. Calibration of instrumentation via high precision sensors to predict sensory perception in quality
    16. VR technology and sensory
    17. Imersive technologies and sensory

    Section 8: e-Commerce and Sensory Science

    18. e-commerce and sensory science

Product details

  • No. of pages: 301
  • Language: English
  • Copyright: © Woodhead Publishing 2023
  • Published: February 1, 2023
  • Imprint: Woodhead Publishing
  • Paperback ISBN: 9780323952255

About the Editors

J. Ben Lawlor

J Ben. Lawlor is currently Sensory Team Lead at Nestlé NPTC Singen, Germany. He is a sensory scientist with a background in nutritional sciences. His primary interests are in the promotion and education of the value of sensory sciences, the use of sensory agile and digital sensory tools and the translation of sensory science into user experience.

Affiliations and Expertise

Nestle NPTC Singen, Germany

Jean McEwan

Jean is a globally recognized expert in sensory and consumer sciences with a career spanning over 30 years. She has worked in research and commercial environments as well as on the supplier and client side. In 2014 she set up her own consultancy company and offers her expertise to a wide range of clients. Jean has a degree in Statistics (University of Glasgow) and a PhD in Food Acceptance Research (University of Reading). She is a Chartered Statistician, Fellow of the IFST and a Registered Sensory Scientist. She is also a member of the Society of Sensory Professionals and the Sensometric Society. Jean has contributed to international conferences and acts as a reviewer for several journals. She is a founder member of the European Sensory Network (ESN), and is very proud to have played a role in the development of the field in Europe and further afield.

Affiliations and Expertise

Jean A McEwan Consulting Ltd, UK

David Labbe

David Labbe is a sensory and consumer scientist with a background in biology sciences. David Labbe has also an expertise in behavioral observation aiming at measuring consumer interaction with packaged foods all along product experience. Combining sensory, consumer and behavioral sciences provide insights to business about product attributes driving consumer satisfaction and guidance to improve product experience.

Affiliations and Expertise

Societe des Produits Nestle SA, Switzerland

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