Business of Biotechnology - 1st Edition - ISBN: 9780750691192, 9781483292236

Business of Biotechnology

1st Edition

From the Bench to the Street

Authors: R. Ono
eBook ISBN: 9781483292236
Imprint: Newnes
Published Date: 8th August 1991
Page Count: 392
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Description

The Business of Biotechnology: From the Bench to the Street thoroughly examines the existing and future business challenges for biotechnology, providing a unique insight into the intricate web of critical factors with which biotechnology entrepreneurs must come to terms if they wish to be successful. The book begins with discussions of the evolution of biotechnology; entrepreneurship in the biotechnology industry; university-industry technology transfer process; and the life cycle of a biotechnology company. It considers the prospects for biotechnology, from the perspective of a venture capitalist and human resource practitioner. There are separate chapters that deal with the cloning and expression of recombinant gene products; developing strategies to reduce the cost-to-produce (CTP) therapeutic proteins; intellectual property protection; and the regulation of commercial biotechnology. The final chapters cover the marketing of biotechnology companies and products; the performance of biotechnology stocks; mergers and acquisitions in the biotechnology industry, and prospects for the Japanese and European biotechnology industry.

Table of Contents


Contributing Authors

Foreword

Preface

Chapter 1 Miracles and Money: The Evolution of a New Industry

Chapter 2 Capitalizing on New Opportunities: Entrepreneurship in Biotechnology

Chapter 3 The Lifeblood of Biotechnology: University-Industry Technology Transfer

Chapter 4 The Search for Dollars: Life Cycle of a Biotechnology Company

Chapter 5 Fueling Dreams into Realities: A Venture Capitalist's Perspective

Chapter 6 Growing the Organization: People-Power from Research and Development Start-Up to Market-Driven Enterprise

Chapter 7 Hope in the Vial: the Cloning and Expression of Recombinant Products

Chapter 8 Science, Technology, and Politics: Real Factors in Selecting a Mammalian Cell Bioreactor

Chapter 9 The Protection of Intellectual Property in Biotechnology

Chapter 10 Impact of Government Regulation on Commercial Biotechnology

Chapter 11 Biotechnology and the U.S. Government: The Pot at the End of the Rainbow?

Chapter 12 Ours, Theirs, or Both? Strategic Planning and Deal Making

Chapter 13 In the Trenches: The Marketing and Selling of Biotechnology

Chapter 14 Creating and Marketing the Image of the Biotechnology Company

Chapter 15 Wall Street and Biotechnology: A Walk on the Wilder Side

Chapter 16 Mergers and Acquisitions within the Biotechnology Industry

Chapter 17 Japan's Dilemma: Where and When?

Chapter 18 Europhoria: Biopharmaceuticals in the Emerging European Market

Chapter 19 Biotechnology Megatrends: Lessons from the Past—Visions of the Future

Index


Details

No. of pages:
392
Language:
English
Copyright:
© Newnes 1991
Published:
Imprint:
Newnes
eBook ISBN:
9781483292236

About the Author

R. Ono

Affiliations and Expertise

President Arcturus Pharmacuetical Corp