Online and Blended Business Education for the 21st Century
Current Research and Future Directions
- J B Arbaugh, University of Wisconsin Oshkosh, USA
Examines the state of research of online and blended learning in business disciplines with the intent of identifying opportunities for meaningful future research and enhancing the practice of online teaching in business schools. The book evaluates research from business disciplines such as accounting, economics, finance, information systems (IS), management, marketing, and operations/supply chain management. The author reports on topics attracting interest from scholars in the respective disciplines, the methods commonly used to examine those topics, and the most noteworthy conclusions to date from that research.View full description
- Published: July 2010
- Imprint: Chandos Publishing
- ISBN: 978-1-84334-603-6
Table of ContentsOverview of online business and management education; Multi-disciplinary and program-level research in online business education; The âsoft/non-lifeâ discipline: Information systems research in online teaching and learning; The âsoft/lifeâ disciplines: management and marketing in online business education; The âhardâ business disciplines: Accounting, operations, economics, finance and research in online teaching and learning; Where should we go from here?