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Managing a Veterinary Practice
- 2nd Edition - November 22, 2006
- Authors: Caroline Jevring-Back, Erik Back
- Language: English
- Paperback ISBN:9 7 8 - 0 - 7 0 2 0 - 2 8 2 0 - 5
This internationally appealing edition has been largely rewritten and contains new, updated information on leadership, the role of a manager, basic financial management, marketing,… Read more
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Request a sales quoteThis internationally appealing edition has been largely rewritten and contains new, updated information on leadership, the role of a manager, basic financial management, marketing, communication within the practice, and how to achieve good client compliance, as well as much sound practical advice from the author. Aimed at practice owners and managers, and those with a vested interest in understanding business management in veterinary practice, the book explains the core principles involved in running a business. ‘Big Business' concepts are explained in practical and applied terms to fulfil small business needs using examples from a wide variety of sources, including internationally recognized business management experts such as Peter Drucker, David Maister, Stephen Covey and Michael Gerber.
1. Leading change
2. Creating a successful business
3. Managing the economy in your vet clinic
4. What leaders really do
5. What does a practice manager do?
6. Effective communication: the vital link
7. Understanding your staff – what makes people tick
8. Developing your practice team
9. Marketing your practice
10. Professional retailing in practice
11. Understanding your clients
12. Achieving excellence in client service
13. Compliance: the art of making effective recommendations
14. Role of wellness healthcare in veterinary practice
15. The future of veterinary business
Appendix 1 Telephone skills
Appendix 2 Planning and managing effective team meetings
Appendix 3 External lecturing
Appendix 4 Process mapping and quality control
Appendix 5 Setting fees in practice
Appendix 6 Practice promotional literature
Appendix 7 Conducting market surveys
Index
2. Creating a successful business
3. Managing the economy in your vet clinic
4. What leaders really do
5. What does a practice manager do?
6. Effective communication: the vital link
7. Understanding your staff – what makes people tick
8. Developing your practice team
9. Marketing your practice
10. Professional retailing in practice
11. Understanding your clients
12. Achieving excellence in client service
13. Compliance: the art of making effective recommendations
14. Role of wellness healthcare in veterinary practice
15. The future of veterinary business
Appendix 1 Telephone skills
Appendix 2 Planning and managing effective team meetings
Appendix 3 External lecturing
Appendix 4 Process mapping and quality control
Appendix 5 Setting fees in practice
Appendix 6 Practice promotional literature
Appendix 7 Conducting market surveys
Index
- No. of pages: 372
- Language: English
- Edition: 2
- Published: November 22, 2006
- Imprint: Saunders Ltd.
- Paperback ISBN: 9780702028205
CJ
Caroline Jevring-Back
Affiliations and expertise
Nordic Veterinary Affairs Manager, Hill's Pet Nutrition, Glostrup, DenmarkEB
Erik Back
Affiliations and expertise
Frodo Consulting, Saltsjo-Duvnas, Sweden