Public trust in science hinges on effective communication
Dr. Shadi Adnan Alshdaifat, Associate Professor of Public International Law at the University of Sharjah, underscores the importance of effective communication, community-focused research, and integrity in peer review to foster public trust in science.
Public trust in science hinges on effective communication
Key points:
Effective communication builds trust: Researchers must engage the public with clear, relevant, and up-to-date findings
Focus on the audience: Titles and conclusions should resonate with the public, not just experts
Support best practices: Sharing actionable insights strengthens the connection between researchers and the community
The bottom line: Science communication is essential to bridge the gap between researchers and the public.
Confidence in Research — Shadi Adnan Alshdaifat: Public trust in science hinges on effective communication
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Confidence in Research — Shadi Adnan Alshdaifat: Public trust in science hinges on effective communication
Video transcript
"When we try as researchers to build a public trust in science, this is one of the fact[s] where we have to go through the effective science communication and to communicate with the public. This will lead us to the public trust in science in general, and the ability for us to speak to them so they can speak back to us in their own needs and the challenges they have — the curiosity and inspiration where we have to engage the public again with our findings, with the up-to-date subjects, and also to support the public with the best practices in the field that we practice in.
"I mean, we have to keep in mind that when we try to select a title from the beginning of writing to our conclusion, to speak to the public, we are going for you. We're not talking to the layperson. We are talking to the public in general. There is an importance for the scientific communication with the public."
[Transcript generated by AI with human review]