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ADMINISTRATION AND MARKETING

Welcome to Administration and Marketing, part of the Business, Management and Accounting area of www.elsevier.com which provides you with access to news, resources and information about Elsevier’s publications in Administration and Marketing. Click here to access full-text online for 6 Administration and Marketing journals and related titles.

Elsevier Administration and Marketing journals and selected reference works are available online via ScienceDirect®, the premier platform for Scientific, Technical and Medical full-text and bibliographic information.

- Journals - access full-text online / more information

- Books - more information

- Reference works - access full-text online / more information

Study Abroad, Perspectives and Experiences from Business Schools
In this new volume in the Advances in International Marketing series a select group of experts share valuable experiences and guidelines for initiating study abroad programs in business schools. A variety of key issues are discussed, including funding for study abroad fellowships, integrating foreign language training, administrative arrangements for study abroad, and best practices. Addressing perspectives from both European and US Business Schools.

- click here for further information

New Publishing Partnership

Elsevier has been chosen by the Direct Marketing Educational Foundation (DMEF) to publish its premier journal,the Journal of Interactive Marketing, beginning January 2009.

By partnering with Elsevier, the DMEF, which is based in New York City, strengthens its mission to attract, educate, and place new direct/interactive marketing talent.

As the marketing world changes dramatically to meet the diverse needs brought on with the emergence of the Internet, I am particularly thrilled to be working with Elsevier as we look to build on the great success of the Journal,” said DMEF President Terri L. Bartlett. “We recently learned that JIM’s impact factor is 1.457 based on the most recent ratings (2006) included in the Social Science edition of the ThomsonScientific Journal Citation Reports^©. This great achievement is the result of the hard work and dedication of our co-editors and the Editorial Review Board. With Elsevier as our partner, we are looking forward to building on this success by broadening our reach throughout the global academic community as well as to other institutions and organizations worldwide, both in print and online.”

For more information about the DMEF visit the website at http://www.the-dma.org/dmef/

Announcements regarding new editorships