Search:

Product Information All Elsevier Sites   Advanced Product Search
SiteStat.jsp
THE VISUAL STORY
The Visual Story
Creating the Visual Structure of Film, TV and Digital Media
To order this title, and for more information, click here
Second Edition

By
Bruce Block, Bruce Block has worked in a creative capacity on dozens of feature films, television shows commercials and animated films. His feature film producing credits include Something's Gotta Give, What Women Want, America's Sweethearts, The Parent Trap, and Father of the Bride I & II. He served as creative consultant on Spanglish, As Good As It Gets, Stuart Little and many other feature films and television productions. He is an adjunct Professor at the USC School of Cinema & Television.

Description
If you can't make it to one of Bruce Block's legendary visual storytelling seminars, then you need his book! Now in full color for the first time, this best-seller offers a clear view of the relationship between the story/script structure and the visual structure of a film, video, animated piece, or video game. You'll learn how to structure your visuals as carefully as a writer structures a story or a composer structures music. Understanding visual structure allows you to communicate moods and emotions, and most importantly, reveals the critical relationship between story structure and visual structure. The Visual Story offers a clear view of the relationship between the story/script structure and the visual structure of a film, video, or multimedia work. An understanding of the visual components will serve as the guide to strengthening the overall story. The Visual Story divides what is seen on screen into tangible sections: contrast and affinity, space, line and shape, tone, color, movement, and rhythm. The vocabulary as well as the insight is provided to purposefully control the given components to create the ultimate visual story. For example: know that a saturated yellow will always attract a viewer's eye first; decide to avoid abrupt editing by mastering continuum of movement; and benefit from the suggested list of films to study rhythmic control. The Visual Story shatters the wall between theory and practice, bringing these two aspects of the craft together in an essential connection for all those creating visual stories. Bruce Block has the production credentials to write this definitive guide. His expertise is in demand, and he gives seminars at the American Film Institute, PIXAR Studios, Walt Disney Feature and Television Animation, Dreamworks Animation, Nickelodeon Animation Studios, Industrial Light & Magic and a variety of film schools in Europe. The concepts in this book will benefit writers, directors, photographers, production designers, art directors, and editors who are always confronted by the same visual problems that have faced every picture maker in the past, present, and future.

Audience
Filmmakers and media creators who want to improve the visual structure their work; directors, cinematographers, editors, animators, art directors, video game designers, storyboard artists; students in media production or aesthetics courses

Contents
The Visual Components; Contrast & Affinity; Space Part One; Space Part Two; Line & Shape; Tone; Color; Movement; Rhythm; Story & Visual Structure; Practice, Not Theory; Appendix; Bibliography;

Bibliographic details
Paperback, 312 pages, publication date: OCT-2007
ISBN-13: 978-0-240-80779-9
ISBN-10: 0-240-80779-0
Imprint: FOCAL PRESS

Price and Ordering
Price:
EUR 25.95
GBP 21.99
USD 34.95
order now
Books and book related electronic products are priced in US dollars (USD), euro (EUR), and Great Britain Pounds (GBP). USD prices apply to the Americas and Asia Pacific. EUR prices apply in Europe and the Middle East. GBP prices apply to the UK and all other countries.
See also information about conditions of sale & ordering procedures, and links to our regional sales offices.

036/343
Last update: 25 Nov 2009
Book contents
Table of contents
Reviews
View other people's reviews
Submit your review
Bookmark this page
Recommend this publication
Overview of all books
Printer-friendly version   Printer-friendly version