By
Ross Geddes, Director of Knowledgebay Limited
Description
An initial public offering (IPO) is one of the most significant events in corporate life. It follows months, even years of preparation.
During the boom years of the late 1990s bull market, IPOs of growth companies captured the imagination and pocketbooks of investors like
never before.
This book goes behind the scenes to examine the process of an offering from the decision to go public to the procedures
of a subsequent equity offering. The book is written from the perspective of an experienced investment banker describing the hows and
whys of IPOs and subsequent equity issues.
Each aspect of an IPO is illustrated with plenty of international examples pitched alongside
relevant academic research to offer a combination of theoretical rigour and practical application.
Topics covered are:
- the decision
to go public
- legal and regulatory aspects of an offering; marketing and research
- valuation and pricing
- allocations of shares
to investors
- examination of fees and commissions
Audience:
Corporate financiers; equity capital markets personnel; equity sales and research; institutional investors; hedge fund managers; regulators;
investor relations people; finance directors; treasurers and chief executives; graduate business and finance students; management and
strategy consultants; institutional investors.
