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| INNOVATION AND ENTREPRENEURSHIP
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To order this title, and for more information, click here
By
Peter Drucker, Clarke Professor of Social Science, Peter F Drucker Graduate Management School, Claremont Graduate University, California
Description
Innovation and Entrepreneurship deals with 'what, when and why'; with policies and decisions; opportunities and risks,structures and strategies;
staffing, compensation and rewards. In addition to managers in all types of business, lecturers and students of management and business
studies will this a revealing and exciting work. Highly critical in approach, it is nevertheless a practical and illuminating study of
a area crucial for today's world.
Audience
Managers and CEOs; Practitioners on management development programmes/MBA; Management consultants; Entrepreneurs.
Contents
Introduction: The entrepreneurial economy; The practice of innovation; The practice of entrepreneurship; Entrepreneurial strategies; Conclusion: The entrepreneurial society; Suggested readings;
| Bibliographic details |
Paperback, 272 pages, publication date: MAY-2007
ISBN-13: 978-0-7506-8508-5
ISBN-10: 0-7506-8508-5
Imprint: BUTTERWORTH HEINEMANN
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| Price and Ordering |
Price:
EUR 18.95
GBP 14.99
USD 27.95
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076/719
Last update: 5 Sep 2009
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