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FORMS THAT WORK
Forms that Work
Designing Web Forms for Usability
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By
Caroline Jarrett, Effortmark Ltd, Leighton Buzzard, UK
Gerry Gaffney, Information Design and Proprietary Ltd, Kingston, Australia

Included in series
Interactive Technologies,

Description
Forms are everywhere on the web – for registration and communicating, for commerce and government. Good forms make for happier customers, better data, and reduced support costs. Bad forms fill your organization's databases with inaccuracies and duplicates and can cause loss of potential consumers. Designing good forms is trickier than people think. Jarrett and Gaffney come to the rescue with Designing Forms that Work, clearly explaining exactly how to design great forms for the web. Liberally illustrated with full-color examples, it guides readers on how to define requirements, how to write questions that users will understand and want to answer, and how to deal with instructions, progress indicators and errors.

Audience
HCI professionals, web designers, software developers, user interface designers, HCI academics and students, market research professionals, financial professionals

Contents


Introduction: What is a form?
What is a form?

1. Persuading people to answer
Pick the right moment to ask a question Think about relationship question by question Follow three rules that that influence response rates Think about who will answer your questions SummaryInterlude: Registration forms: rules and suggestions

2. Gathering the right information
Find out why you need the information Check if your organization already holds the information Find out what others ask for Summary: only ask for information that you needCase study: conference registration form

3. Making questions easy to answer
How questions work Make it easy to understand the question Make it easy to find the answer Judging the answer: avoiding privacy errors Placing the answer: avoiding category errors Summary: writing questionsCase study: avoiding choice points

4. Writing instructions
Writing instructions Rewriting instructions in plain language Cut the instructions that aren't needed Move the instructions to where they are needed A before- and after- example Summary: Writing instructionsInterlude: help for forms

5. Choosing between drop-downs and other controls
Picking controls for your forms How users expect controls to work Use these six questions to choose the right control Specialist controls may help Think about the form as a whole Summary: Providing the answerInterlude: names and addresses

6. Making the form flow easily
Make the form flow easily Use progress indicators Avoid surprising users with sudden changes Be gentle with errors Say ?thanks' to close the conversation Conversational flow – summaryInterlude: why we hate pop-ups

7. Taking care of the details
Taking care of the details Where to put the labels compared to the fields Colons at the end of labels? Sentence or title case for labels? How to indicate required fields Choosing legible text: fonts and words SummaryInterlude: serif or sans-serif

8. Making the form look easy
What makes a form look good Make sure users know who you are: logos and branding Make your form look tidy with grids Make it look organized with grouping Avoid two-column forms SummaryCase study: an appearance makeover

9. Testing (the best bit)
We're passionate about usability testing How to do really good usability testing of forms Final message from this book Appendices Suggestions for further reading References Acknowledgements

Bibliographic details
Paperback, 288 pages, publication date: NOV-2008
ISBN-13: 978-1-55860-710-1
ISBN-10: 1-55860-710-2
Imprint: MORGAN KAUFFMAN

Price and Ordering
Price:
EUR 26.95
GBP 22.99
USD 49.95
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Last update: 25 Nov 2009
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