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BUSINESS ASPECTS OF OPTOMETRY
Business Aspects of Optometry
Association of Practice Management Educators
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Second Edition

Edited By
. Association of Practice Management Educa
John Classe, OD, JD, The Association of Practice Management Educators, University of Alabama at Birmingham, AL, USA
Lawrence Thal, OD, MBA, Associate Clinical Professor of Optometry, University of California School of Optometry, Berkeley, CA
Roger Kamen, OD, MS, Assistant Professor of Optometry, Michigan College of Optometry, Ferris State University, Big Rapids, MI
Ronald Rounds, OD, Associate Professor of Optometry, College of Optometry, Northeastern State University College of Optometry, Tahlequah, OK

Description
This clear, detailed text provides the basics for setting up and managing an optometric practice. Covering all the core aspects of the business side of a practice, content includes selecting a location and staff, equipping the office, office and personnel management, and marketing a practice.

Contents
Introduction
1. Practice Demographics
2. Self-Employment Options
3. Purchasing a Practice
4. Employment Options
5. Principles of Negotiation
6. Employment Agreements
7. Partnership Agreements
8. Practice Purchase Agreements
9. Deciding Where to Practice
10. Practice Financing
11. Obtaining a Business Loan
12. Understanding Office Leases
13. Office Design
14. Instrumentation and Equipment
15. Selecting and Using an Optical Laboratory
16. In-House Laboratories
17. Organizing an Office
18. Selecting an Office Staff
19. Managing an Office Staff
20. Patient Communications
21. Interprofessional Relations
22. Use of Computers
23. Recall Systems
24. Ophthalmic Dispensing
25. Contact Lens Practice
26. Fees and Accounting Systems
27. Credit and Collections
28. Third-Party Reimbursement (Managed Care)
29. Medicare and Medicaid
30. Individual Income Taxes
31. Business Taxes
32. Tax Reporting
33. Analysis of Practice Economics and Growth
34. Life Insurance
35. Disability Insurance
36. Liability Insurance
37. Personal Insurance
38. Marketing a Practice
39. Risk Management
40. Financial Planning
41. Estate Planning

Bibliographic details
Hardbound, 480 pages, publication date: AUG-2003
ISBN-13: 978-0-7506-7385-3
ISBN-10: 0-7506-7385-0
Imprint: BUTTERWORTH HEINEMANN


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Last update: 10 Sep 2009
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