The Nature of Chaos in Business

1st Edition

Using Complexity to Foster Successful Global Alliances

Authors: Kiberley A. Webb J. Garrett Ralls Jr.
Hardcover ISBN: 9780884155041
Imprint: Gulf Professional Publishing
Published Date: 8th July 1999
Page Count: 198


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Market globalization is changing the way companies do business. It is now necessary for businesses to use mergers, joint ventures, and research consortia if they want to stay competitive and increase returns. The problem is that venturing into such partnerships has a substantial failure rate. In many cases, failure is due to poor preparation, inability to manage conflict, and simply being overwhelmed by the complexity of the partnership issues.

The Nature of Chaos in Business offers answers to why such partnerships fail and how successful partnerships can be fostered through the complexity and supposed chaos of the situation. Based on models of complexity formulated and studied at the esteemed Santa Fe Institute, this guide demonstrates how complexity in business, as in nature, eventually falls into patterns. Through the recognition and use of these patterns, today's businesses can leverage each other's strengths into powerful alliances.

The Nature of Chaos in Business is a fascinating, cutting-edge treatise on the application of complexity theory in business. The "war stories" throughout the book offer insight and wisdom from the real-life experiences of some of the world's largest, high-profile corporations and individuals.

Table of Contents

Introduction: An essay on partnering—the 21st century strategy. Trust in business relations. Careers can add, subtract, multiply, and divide partnerships. The building blocks for trust. The complexity complex. Index


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© Gulf Professional Publishing 1999
Gulf Professional Publishing
Hardcover ISBN:

About the Author

Kiberley A. Webb

Affiliations and Expertise

Kimberly A. Webb is a consulting associate for Ralls Associates. Her experience includes assignments with the US government, and other assignments in the US, Canada, and Europe. She recently participated in the war game for the President’s Commission on Critical Infrastructure Protection and lectured at the US National Defense Center in Hawaii and the Monsanto Europe Technical Center.

J. Garrett Ralls Jr.

Affiliations and Expertise

J. Garrett Ralls, Jr. is an international consultant specializing in managing complexity for effective partnering. He is a principal in an investment advisory firm guiding domestic and foreign joint ventures. His clients include many multinationals and governments.