SECTION A: THE CONTEXT
Chapter 1: The financial evolution of sport
This chapter examines the shift of sport from the kitchen-table archetype to the corporate-boardroom archetype. It looks at the old model of amateurism and volunteerism, and traces through its transformation into a sport system that is heavily centred on the professional athlete, the governing board, and the paid manager. The effect that this shift has had on the finance skill requirements of sport managers will be investigated in some detail.
Chapter 2: The funding of sport
This chapter will cover the funding of sport. It will distinguish between the different sources of funds (e.g. memberships, sponsorships, gate takings, social events, merchandising, broadcast rights, and government grants) and examine the strengths and weaknesses of each source. It will also distinguish between the funding of capital works (e.g. venues and facilities and grounds) and the funding of ongoing operations (e.g. the club, association or the organisation)
Chapter 3: Financing big-time sport
This chapter will look at the special financing requirements of mega sport events like the Olympic and Commonwealth Games and Soccer World Cup, and professional sport leagues like the American NBA, MLB, and NFL, the Australian AFL and NRL, the English Premier Soccer League and different European sport leagues. It will highlight the differences and similarities in funding, and also evaluate the financial viability of major events and leagues.
Chapter 4: Government funding of sport
This chapter will consider the ways in which government funds sport, and implication of different financing models for the financial viability of sport organisations. A clear distinction will be made between recurrent spending and capital spending, and between grants and subsidies. The effects of spending on comm