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Intentional behaviorism is a philosophy of psychology that seeks to ascertain the place and nature of cognitive explanation of behavior by empirically determining the scope of… Read more
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Intentional behaviorism is a philosophy of psychology that seeks to ascertain the place and nature of cognitive explanation of behavior by empirically determining the scope of an extensional account of behavior based on the limitations of a behavioral approach to explanation. This book draws on an empirical program of research in economic psychology to establish a route to a reliable and justifiable intentional explanation of behavior. Since the cognitive revolution in psychology, intentional explanations of behavior have become the norm, and as the methodology that provides the normal science component of psychology, cognitivism is sometimes accepted relatively uncritically. However, there is a lack of understanding of the role of psychological research in determining the place and shape of intentionality. This book explicates the philosophy of psychology that the author has devised and applied in his work on economic psychology and behavioral economics. Given the provenance of intentional behaviorism, economic and consumer psychology forms the primary application basis for the book.
This book provides a theoretical background to understanding how and why consumers make the choices they do. The book integrates behavioral economics, consumer psychology, and decision-making research to explore intentional behaviorism, which is proposed as a philosophical framework for consumer psychology, viewing economic behavior in the contexts of modern human consumers in affluent marketing-oriented societies.
Academic researchers and advanced undergrad and graduate psychology students in behavioral analysis, consumer psychology, decision-making, behavioral economics, and cognitive psychology
Part 1 – Introduction
Chapter 1: Orientation
Part 2 – Foundations
Chapter 2: A Kind of Consilience
Chapter 3: The Basis of the Intentional Stance
Chapter 4: The Basis of the Contextual Stance
Part 3 – Imperatives of Intentionality
Chapter 5: Behavioral Continuity and Discontinuity
Chapter 6: The Personal Level
Chapter 7: Delimiting Behavioral Interpretation
Part 4 – Intentional Behaviorism
Chapter 8: The Intentional Behaviorist Research Strategy
Chapter 9: Ascribing Intentionality
Chapter 10: Grounding Intentionality
Part 5 – Conclusion
Chapter 11: The Explanatory Significance of Janus-Variables
GF