Skip to main content

Save up to 30% on Elsevier print and eBooks with free shipping. No promo code needed.

Save up to 30% on print and eBooks.

Google and the Digital Divide

The Bias of Online Knowledge

  • 1st Edition - January 21, 2010
  • Author: Elad Segev
  • Language: English
  • Paperback ISBN:
    9 7 8 - 1 - 8 4 3 3 4 - 5 6 5 - 7
  • eBook ISBN:
    9 7 8 - 1 - 7 8 0 6 3 - 1 7 8 - 3

Beneficial to scholars and students in the fields of media and communication, politics and technology, this book outlines the significant role of search engines in general and… Read more

Google and the Digital Divide

Purchase options

LIMITED OFFER

Save 50% on book bundles

Immediately download your ebook while waiting for your print delivery. No promo code is needed.

Institutional subscription on ScienceDirect

Request a sales quote
Beneficial to scholars and students in the fields of media and communication, politics and technology, this book outlines the significant role of search engines in general and Google in particular in widening the digital divide between individuals, organisations and states. It uses innovative methods and research approaches to assess and illustrate the digital divide by comparing the popular search queries in Google and Yahoo in different countries as well as analysing the various biases in Google News and Google Earth. The different studies developed and presented in this book provide various indications of the increasing customisation and popularisation mechanisms employed by popular search engines, which together with “organising the world’s information” inevitably also intensify information inequalities and reinforce commercial and US-centric priorities and agendas.