Getting Motivated by Ernest Dichter

Getting Motivated by Ernest Dichter

The Secret Behind Individual Motivations by the Man Who Was Not Afraid to Ask Why?

1st Edition - January 1, 1979

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  • Author: Ernest Dichter
  • eBook ISBN: 9781483188812

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Description

Getting Motivated by Ernest Dichter: The Secret Behind Individual Motivations by the Man Who Was Not Afraid to Ask ""Why?"" presents a collection of personal account of the life experiences of Ernest Dichter. This book provides several recollections in the personal experiences of the author arranged in such a way that they hang together as psychological chain reactions rather than in a chronological or systematic fashion. This book is organized into 27 chapters with each chapter representing a specific experience that depicts a lesson in life. This book is a valuable resource for sociologists and psychologists. Readers who are seeking motivation in their lives will also find this book useful.

Table of Contents


  • Introduction

    Chapter 1 A Dish of Lentils

    Chapter 2 Rue De L'Admiral Mouchet, Paris V (EME)

    Chapter 3 How I Survived Jail With the Help of a Hungarian Salami

    Chapter 4 The Sales Pitch Which Saved My Life

    Chapter 5 I Was Just Lucky, I Guess

    Chapter 6 How I Almost Lost My Viennese Accent

    Chapter 7 Insecurity—The Key to Success

    Chapter 8 Have You Tried Making Love Under Water?

    Chapter 9 Vacation From Myself

    Chapter 10 Why Not Live in a Castle?

    Chapter 11 Don't Flush!

    Chapter 12 Thank You, Mr. Packard

    Chapter 13 Sex and Sales

    Chapter 14 My Presidents: Those Who Did and Those Who Didn't Make It

    Chapter 15 How I Discovered Today's Caveman

    Chapter 16 Fear of Embarrassment or Fear of Death

    Chapter 17 How I Turned My Heart Attack Into Hard Cash

    Chapter 18 Does a Hard Boiled Egg Have a Soul?

    Chapter 19 Congratulations, You Are Now a Public Speaker

    Chapter 20 I Know I Can Afford Cold Cuts, But Still

    Chapter 21 Suppose I Were as Devilish as Some Think I Am

    Chapter 22 Column A or Column B?

    Chapter 23 Stop the Mama Business

    Chapter 24 Things that Puzzle Me

    Chapter 25 How Not to Be Afraid When Chopping Down a Tree

    Chapter 26 It Ain't Necessarily So

    Chapter 27 Which Way to Happiness, Please?

    Index

    About the Author


Product details

  • No. of pages: 210
  • Language: English
  • Copyright: © Pergamon 1979
  • Published: January 1, 1979
  • Imprint: Pergamon
  • eBook ISBN: 9781483188812

About the Author

Ernest Dichter

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