Coaching that Counts

1st Edition

Harnessing the Power of Leadership Coaching to Deliver Strategic Value

Authors: Dianna Anderson Merrill Anderson
Paperback ISBN: 9780750675802
Imprint: Butterworth-Heinemann
Published Date: 14th December 2004
Page Count: 320


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Table of Contents




  1. Introduction to Coaching That Counts

The Coaching Initiative: Developing Leaders and Producing Business Impact Three Lynchpins for Coaching That Counts How This Book is Organized Section One: The Coaching Space

  1. Defining the Space For Coaching Characteristics of Successful Coaching Engagements that Deliver Lasting Change Transactional versus Transformational Coaching Insight: The Essence of Coaching Levels of Insight The Action / Insight Connection The Coaching that Counts Model Key Concepts for the Coaching that Counts Model
  2. Quadrant 1: Finding Focus Case Study: Jane Gets Her Life Back Answering the “What Do I Need to Do?” Question Making Space for Change Touchstones The Essence of Quadrant 1: Physical Centeredness Coaching Tools and Approaches for Quadrant 1
  3. Quadrant 2: Building Bridges Case Study: Jack Creates Powerful Partnerships Creating Relationships that Work Answering the “What Am I Made of Question?” Quadrant 2 Touchstones The Essence of Quadrant 2: Emotional Centeredness Coaching Tools and Strategies for Quadrant 2
  4. Quadrant 3: Creating Alignment Case Study: Mark Takes a Stand Aligning Who You Are With How You Work Answering the “Who Do I Want to Be?” Question Quadrant 3 Touchstones The Essence of Quadrant 3: Intuitive Centeredness Coaching Tools and Approaches for Quadrant 3

  5. Quadrant 4: Original Action Ca


As the field of business coaching has expanded and evolved over the last decade, many different approaches to business coaching have been created. The authors of Coaching that Counts have written a practical, readable guide for developing, delivering and measuring high value business coaching.

Coaching that Counts, combines insights and practical experience about how to achieve transformational change through the strategic application and evaluation of leadership coaching. The book provides expert guidance and is organized into three sections:-

Part one looks at proven client-centered approach to coach leaders within an organization with a focus on creating value for the individual. Part two shows how to effectively manage coaching as a business initiative. Part three provides knowledge, ideas and tools to evaluate the monetary and intangible value of coaching.

Key Features

  • Demonstrates how to build accountability into the coaching process
  • Breaks new ground by introducing a powerful process for designing, delivering, and measuring coaching
  • Presents the combined wisdom of top business coaches


Managers and HR Professionals, professors teaching HR courses


No. of pages:
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Paperback ISBN:


"Coaching That Counts is filled with compelling insights on leadership coaching and how to manage this powerful development process to deliver strategic value. A must read for anyone involved in coaching." —- Ken Blanchard, co-author of The One Minute Manager® and Customer Mania! "What a powerful piece of work! Coaching That Counts makes a significant contribution to the field of coaching and to the organizations that use coaching services. Every coach and corporate executive needs to study this book carefully." -- Cheryl Richardson, author of Take Time for Your Life, Life Makeovers, and Stand Up for Your Life "Companies today are demanding that international coaching firms provide evidence that coaching is valuable and impacting the bottom line. I found that Coaching That Counts provides a framework for how to approach large coaching engagements systematically so clients see the value in coaching. This book is a must have for anyone providing coaching services to large organizations." -- Barbara Singer, Vice President of Executive Coaching, Global Lore International Institute, USA "The Andersons' book of data and practices illuminates how pivotal coaching can be in taking organizations and individuals to their next level of performance, and beyond." --Dr. Barbara Walton, MCC, President of the International Coach Federation, USA "In the three years since we conducted an ROI study on coaching, the benefits revealed by the study have proven to be strategic and sustainable." -- Cindy Dauss, Leadership Development, Nortel Networks, USA "Coaching That Counts belongs on the shelf of every professional coach and leader who cares about the sustainable development of people. The Andersons portray the impre

About the Authors

Dianna Anderson Author

Affiliations and Expertise

Executive coach and management consultant, founder and CEO of Lydian LLC.

Merrill Anderson Author

Dr. Merrill C. Anderson is a business consulting executive, author and educator with twenty years experience improving the performance of people and organizations. Dr. Anderson is currently the chief executive officer of MetrixGlobal LLC, a consulting company that provides clients with performance measurement solutions. He specializes in providing business support groups such as HR, training and OD with performance measurement solutions that increase accountability for bottom-line results. He has held senior executive positions with four Fortune 500 firms including, most recently, senior vice president, human resources and Academy dean for Wells Fargo Home Mortgage. Dr. Anderson has consulted with over one hundred companies throughout North America and Europe to effectively manage strategic organization change. He has over thirty professional publications and speeches to his credit including the books Strategic Change: Fast Cycle OD and Building Learning Capability Through Outsourcing. Dr. Anderson has taught graduate-level courses at Pepperdine, Antioch and Benedictine universities and soon will begin teaching at Drake University. He earned his doctorate in Psychology at New York University.

Affiliations and Expertise

Chief Executive Officer, MetrixGlobal LLC.