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A Library School Intern’s In-house Insights
In June 2004, Elsevier posted on a San José State University School of
Library and Information Science listserv an announcement about an internship
opportunity with Elsevier. Jill Ovren, a master’s degree candidate with the
school, applied for the position. Two writing samples, two interviews and two
weeks later, Jill was offered the position and embarked on a 14-week program
providing an introduction to the world of publishing.
Jill Ovren, MLIS Student and Issue Manager, Journals Production, Elsevier,
San Diego, CA, USA
As an Intern, I worked closely with the Global Account Development and Channel
Marketing (GADCM) team, which focuses on creative ways of providing customers
with resources beyond what’s included in their licenses. This was such an
amazing learning experience; it was great to be able to participate in
activities and marketing programs that deal directly with librarians. Prior to
this program, I had no idea how much time and energy are spent on maintaining
positive relationships with Elsevier customers.
One of the main objectives of my internship was to work on a Library Connect
pamphlet focusing on information literacy — a very important topic among
librarians these days. I provided research and developed and wrote articles.
Particularly I enjoyed communicating directly with librarians across the globe
on this project, as well as collaborating with Elsevier colleagues in various
locations.
In addition to contributing to Library Connect publications, another focal
point
of my internship was outreach to Elsevier customers. I had the chance to visit
Pepperdine University in Irvine, California, and with Elsevier colleagues from
New York and San Diego put on an event providing graduate and undergraduate
students with demonstrations of ScienceDirect, Scopus and Scirus. Pepperdine
students and even professors were impressed with our presentations and the
Elsevier databases. Many had no idea such great resources were available to
them through their university library and were grateful for the instruction.
We had a lot of fun and helped participants establish 64 ScienceDirect
personal profiles in one afternoon.
Before my internship, I didn’t have much exposure to the publishing industry.
I was familiar with end products, but not the processes involved in getting
products to customers, or the measures taken to maintain happy customers. It’s
nice to have a behind-the-scenes perspective to take back to my cohorts in
library school and, as you may have noticed from my byline, my internship in
channel marketing led to a job in journal issue management, where I work with
different customer groups — authors and editors.
Elsevier and other large publishers tend to have a negative reputation among
librarians, but I think this internship program can help bridge the gap
between publishers and library professionals.
Would you like to be our next Library Marketing Intern?
Jill’s positive experience, as well as the benefits and insights she brought
to the Global Account Development and Channel Marketing team, has strengthened
support for an LIS internship program at Elsevier. Thus, we are delighted to
announce the program will continue with an internship being offered during
summer and fall 2005, in San Diego, CA. Please contact Daria DeCooman
(d.decooman@elsevier.com) for further details.
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