 |
|
| MANAGING INTELLECTUAL CAPITAL IN PRACTICE
| |
| | |
|
|
To order this title, and for more information, click here
By
G ran Roos, Professor, Cranfield School of Management; Managing Director and Chairman, Intellectual Capital Services Ltd.; Chairman, AssetEconomics Inc.
Stephen Pike, Research Director, Intellectual Capital Services Ltd.
Lisa Fernstrom, Senior Consultant, Intellectual Capital Services Ltd.
Description
This book is the essential guide for managers wishing to implement the benefits of Intellectual Capital thinking in their companies or
divisions. It serves as an easily accessible introduction to the subject area for the novice, giving the gist of what it is about and
how it has developed, but above all it gives hands-on instructions on how to incorporate intellectual capital thinking in everyday business
and how to use the tools provided for the management and measurement of intangible resources.
Throughout the main part of the book,
three different cases in separate boxes run in parallel with the body text. These are introduced in chapter 2 and illustrate how the
tools are to be used, depending on what type of company wishes to implement these ideas. The three case companies are characterised as
a manufacturing company, an R&D organisation and a network company. Smaller case stories about well-known global companies are also interspersed
throughout the book.
Audience
Executives in corporations; Managers at departmental and divisional levels. Secondary market: academia, MBA students, master's degree
students in intellectual capital and academic institutions offering executive development programmes.
Contents
What is intellectual capital and why is it important?; How to identify the organization's intellectual capital resources; Putting the
intellectual capital resources to value-creating use; Valuing and measuring intellectual capital; Reporting on intellectual capital;
Other applications of the intellectual capital approach.
| Bibliographic details |
Paperback, 396 pages, publication date: JAN-2006
ISBN-13: 978-0-7506-7940-4
ISBN-10: 0-7506-7940-9
Imprint: BUTTERWORTH HEINEMANN
|
| Price and Ordering |
Price:
EUR 34.95
GBP 23.99
USD 38.95
|  |
Books and book related electronic products are priced in US dollars (USD), euro (EUR), and Great Britain Pounds (GBP). USD prices apply to the Americas and Asia Pacific. EUR prices apply in Europe and the Middle East. GBP prices apply to the UK and all other countries.
|
See also information about conditions of sale & ordering procedures, and links to our regional sales offices.
|
076/732
Last update: 30 Nov 2009
|
|
| |
| | |
|
|
| |
Home | Elsevier Sites | Privacy Policy | Terms and Conditions | Feedback | Site Map | A Reed Elsevier Company