By
Alan Stephenson, Professor of Communications at John Carroll University, where he teaches classes in television production and performance, supervises the JCU Media Archives, and directs the graduate program
Mary Beadle, Dean of the Graduate School and a Professor of Communications at John Carroll University; founder and former chair of the Communication Department at Walsh University in Canton, OH, USA
David Reese, General Manager of KUNV radio; Affiliate Assistant Professor, University of Nevada, Las Vegas, USA
Alan Stephenson, Professor of Communications at John Carroll University, where he teaches classes in television production and performance, supervises the JCU Media Archives, and directs the graduate program
David Reese, General Manager of KUNV radio; Affiliate Assistant Professor, University of Nevada, Las Vegas, USA
Mary Beadle, Dean of the Graduate School and a Professor of Communications at John Carroll University; founder and former chair of the Communication Department at Walsh University in Canton, OH, USA
Description
The
Broadcast Announcing Worktext
provides you with the skills, techniques, and procedures necessary to enter
this highly competitive field of broadcast performance. In addition to the principles of good performance, this book addresses the importance
of audience and how to communicate effectively to various groups. Television and radio studio environments, announcer specializations
and responsibilities, and developing a broadcast delivery style are just a few of the many topics covered.
Factual information
is presented in brief, easy-to-digest modules and is enhanced with self-study questions and projects. The self-study provides an immediate
check on what you learn, and the projects allow for a practical hands-on application of key concepts in the material. The worktext format,
with many real-life examples, combines both traditional teaching and practical experience. The companion material illustrates
techniques and concepts in each chapter with audio and visual examples.
This third edition will give you knowledge of other non-traditional
forms of announcing, such as online radio announcing, podcast announcing, and other forms of online announcing, such as online shows,
clips, and news.
NOTE: The material that was included on the book's accompanying CD is now available on a website! Please visit
this site to access the materials:
http://booksite.focalpress.com/companion/9780240810584
Audience:
Students in broadcast performance or radio and television announcing courses, and media announcing/media performance courses which are
offered within the communications departments of most colleges. New professionals in broadcast, radio, or television communications.
