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RESORT DESTINATIONS
Resort Destinations
Evolution, Management and Development
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By
Bruce Prideaux, Professor of Tourism Management and Marketing, James Cook University, Australia

Description
Destination management and resort development and planning are strong core areas in the final year of most undergraduate degrees and a popular area of study at postgraduate level. Using original case studies based on his own research, Resort Destinations: evolution, management & development uses examples from Australia's Gold Coast, Britain's Brighton, USA's Las Vegas, as well as Hong Kong, New Zealand and the Caribbean.

Audience
Primary: Final year undergraduate and postgraduate students of tourism/geography/social study-related courses. (HESA statistics for 1999 calculated a total of 18,928 students on such degree courses.) Also undergraduate and postgraduate students on commercial recreation programmes (US mainly).

Contents
The resort destination setting - The historical setting; Definitions: exploring the literature; Geographical context; Economic perspectives; The human element; Resort destination dynamics - Planning issues; Sustainability; Resort destination marketing; Management; Infrastructure issues; Examples of resort destination types - Resort destination development in developing nations; Mountain resort destinations; Resort destinations in isolated locations; City resort destinations; Island resort destinations; The future of resort destinations - Threats; The future of resort destinations.

Bibliographic details
Paperback, 288 pages, publication date: APR-2009
ISBN-13: 978-0-7506-5753-2
ISBN-10: 0-7506-5753-7
Imprint: BUTTERWORTH HEINEMANN

Price and Ordering
Price:
EUR 34.95
USD 60.95
GBP 29.99
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Last update: 5 Sep 2009
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