Edited by
S. Merrill Weiss,
Television award winner S. Merrill Weiss is a consultant in electronic media technology and management. He has nearly 40 years
of experience in broadcasting and related fields and draws upon extensive experience designing, building, and managing new technical
facilities for various electronic media companies. Mr. Weiss is an internationally recognized industry leader and expert in the development
of new television technologies, including digital video compression. He conducted the experiments that led to the first digital television
standard (CCIR Recommendation 601) in 1981 and has been involved in the development of virtually every DTV standard since. He has served
with the FCC Advisory Committee on Advanced Television Service, the Advanced Television Systems Committee and the Society of Motion Picture
and Television Engineers.
By
Lars-Ingemar Lundstrom, Lars-Ingemar Lundstrom is the Product Development Manager for Teracom, a terrestrial broadcast service company owned by the Swedish government,
and is engaged in Business Media Systems and Television, Digital Signage Broadcasting, Virtual TV and IP Television for Point of Sales
and Cinema Applications.
Description
Digital Signage Broadcasting is a perfect introduction to this new world of opportunities for media professionals in all areas. Whether
you are in engineering, IT, advertising, or management, you will gain knowledge on the operations of digital signage systems, content
gathering, customer billing, and much more on this new exciting media.
This book includes coverage of basic elements, examples of
advanced digital signage applications, as well as traffic capacity calculations that may be guidance when choosing means of distribution
as physical media, broadband or satellite. Digital Signage Broadcasting helps you discover the fascinating possibilities of this new
convergence medium with hundreds of author-created color 3D illustrated graphics and real-life photographs showing the capability and
future of digital signage.
Audience:
Engineers involved in digital sinage implementation, installation, and application. Professionals in the advertising business involved
in digital signage projects and need to learn possibilities and limitations of this new media. Managers and executives that need a technical
understanding to introduce digital signage systems in their business.
