By
Steve Mack, Steve Mack is a principal at LUX Media (luxmedia.com), and resides in Seattle, WA.
Dan Rayburn, Dan Rayburn has thirteen years of high profile experience launching and growing successful technology companies specifically in the streaming
and digital media sector and co-founded one of the industry's first streaming media webcasting production companies. He is recognized
as "the voice of the streaming media industry" and is Executive Vice President for StreamingMedia.com, a diversified news media company
with a mission to serve and educate the streaming media industry. He is a sought after speaker, writer, publisher, consultant and industry
entrepreneur to corporations and industry vendors and his work has been featured in print and online by nearly every major media outlet.
He provides economic, financial, and business strategy consulting to law firms, corporations, and government agencies regarding litigation
cases involving video over IP and digital media patents and provides independent, unbiased, industry specific data on key investment
sectors in the digital media, IPTV and wireless industries to institutional money managers.
Description
In "Hands-On Guide to Webcasting," industry experts address the fastest-growing application for streaming media - broadcasting live audio
and video on the Internet. Used in all industry verticals from corporate to entertainment, this book provides an end-to-end technical
overview of the webcasting process. Providing you with step-by-step instructions from audio/video production, encoding and authoring
to delivery and business issues, this guide provides both the depth and breadth necessary for mastery of the subject.
Audience:
Written for international media professionals learning the specific skills surrounding broadcasting live audio/video, slides, and interactive
elements on the web in corporate, institutional, and/or consumer environments. Webcasting is not just for corporations any longer. With
the large number of consumers who continue to amass audio and video libraries, streaming to the web has become an increasingly sought-after
skill.
