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DIGITAL ASSET MANAGEMENT
Digital Asset Management
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By
Author Unknown

Description
Content and media asset management systems are core back office applications of the modern day broadcaster, yet there is little information available on the control and management of these systems and how content can be delivered over a variety of different channels: television, iTV, internet, webcasting, mobile phones and wireless PDAs. This book explains the potential for applying asset management systems to content creation models for distribution over a variety of outlets and the benefits gained from increased efficiency and lowering of costs. Taking an unbiased view and focusing on core principles rather than specific systems, David Austerberry presents the business case for digital asset management systems, demystifies some assumptions regarding the technology and provides a thorough introduction to the system components required, such as indexing, searching, middleware, database and rightsmanagement and web portals.

Audience
Television broadcast technical management and engineers.

Contents
Introduction; Digital Asset Management: What are assets?; What is asset management?; Why use asset management?; What is rich media?; What is streaming media?; Libraries and vaults; Re-Purposing of Assets: Three letter acronyms; Content management; Digital asset management; Convergence; Asset Management Systems: The database; the multi-tie architecture; Systems features; Co-authoring; Storage management and archiving; Multiple formats and versions; The Catalog and its Index: Searching; The index; Unique identifiers; Result sets; Key-frame extraction; Audio transcription; Closed captions; Keywords; Ingest; Publishing; Data Links; Scalability; Remote Access; Rights Management: Contracts management; Anti-piracy measures; Web client access rights; Digital Asset Management Systems; What are the Advantages of Deploying Asset Management; The Enterprise Information Portal; Early Adopters; Summary

Bibliographic details
Paperback, 368 pages, publication date: FEB-2004
ISBN-13: 978-0-240-51924-1
ISBN-10: 0-240-51924-8
Imprint: FOCAL PRESS

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GBP 43
USD 67.95
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Last update: 7 Sep 2009
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