By
Ray DiZazzo, President, DiZazzo Communications, Agoura Hills, CA
Description
With the advent of affordable equipment, there are more opportunities than ever in the field of corporate media production. This book
examines all aspects of this creative field, from concept development to the final stages of postproduction. The book also clarifies
the roles of the writer, producer, director and client while focusing on the dynamics among these key players. This in-depth book captures
all the technical and creative elements used in the creation of media in the corporate world.
The new edition has been updated to
reflect the most current media production, editing, delivery formats and processes, with an emphasis on DV. There is material on the
new digital video cameras and non-linear editing systems, as well as an expanded discussion of audio sweetening. A new chapter on evaluation
demystifies this critical process, and there is a new discussion of multimedia.
Audience:
Students in corporate media courses; media professionals
