By
RoyE. Johnson, BA, Upsala College;MBA, Rutgers University., Thirty years' experience in financial management and business consulting. Clients have included
FMC Corporation, Valmont Industries, First Data Corporation, Monsanto, Baldwin Technology Company, Pitney Bowes, PAMIDA, and Merrill
Lynch. Since 1988 he has also served as chief financial officer director and advisor for a technology company he helped launch.
Description
'Shareholder Value' presents a powerful and useful toolkit of market-based perspectives, analytic approaches, valuation techniques, and
specific financial metrics for use in everyday business life.
The author helps a broad spectrum of professionals understand the salient
points and real world implications of a 'value management' movement which has taken hold in many corporations in the United States and
around the world. This movement is being supported by some of the major institutional investors who influence financial markets.
The
main goal of 'Shareholder Value' is to help working professionals grasp the concept of value 'creators' and 'destroyers', along with
the implications. He also provides tools to measure the success (or failure) of major strategic and operational initiatives and enables
corporate managers to understand how shareholder value is created, and then directs behaviour toward 'value-based' planning and action.
Although mainly aimed at the professional market, 'Shareholder Value' will also be of use to students of business and finance as it
is intended to provide a comprehensive foundation for important elements of business strategy and acquisition valuation, corporate financial
analysis, capital investments, corporate financing and economic value based metrics.
AUTHOR'S REVIEW:
When developing this book,
I strived to achieve the following:
* Provide the finance professional and student of finance with a comprehensive template of shareholder
value concepts and techniques - geared toward use in a corporate setting.
* Give the non-financial professional an understanding of
the underpinnings and behavioural aspects of economic value management.
* Outline and provide details of an effective process for implementing
a value-based financial performance system within a corporation.
* ...And, combine learning with enjoyable reading by presenting technical
material through a story.
The "story" and "characters" are unique features of Shareholder Value - A Business Experience. The reader
can get an appreciation of the environment surrounding value-based management, along with challenges that arise when transitioning from
traditional "accounting" performance (where earnings and earnings per share reign supreme) to "economic" performance (where cash flow
and return on investment are emphasized). Characters occupying operating and staff roles have been created to represent people that
those working inside companies (large, medium and small) may encounter and, also, to invoke some humour. Insights into how to function
in different corporate roles can be gained by following the characters through the story.
Audience:
Corporate Financial Analysts (CFAs); Chief Executive Officers (CEOs); Chief Financial Officers (CFOs); Business/Corporate Development
Executives/Managers; Analysts/Planners; Managing Directors; Students on MBA or Masters in Finance courses.
