By
Chris Forrester, Consultant and writer specialising in all aspects of broadcasting and associated technologies.
Description
Essential reading for anyone involved in broadcasting. The Business of Digital Television presents an overview or the digital television
industry. Chris Forrester examines the key technologies and developments of the marketplace, with comments on the future from leading
industry experts.
Written in an accessible style for the non-engineer, Forrester covers the issues that are most pertinent to
strategic direction, providing, broadcasting professionals with essential facts, data and commentary in one single source.
You will:
Discover trends in digital TV technology
Gain knowledge about the international marketplace
See an analysis of the financial models
Understand the importance of partnerships
Find out the key drivers for change
Gain an insight into emerging technologies in the future
Audience:
Television producers, directors, advertisers. Managers of broadcast facilities, engineers and technicians, sales staff. Producers, directors
and production staff needing an overview of trends in the digital television industry.
