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| BUSINESS ASPECTS OF OPTOMETRY
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To order this title, and for more information, click here
Third Edition
By
. Association of Practice Management Educa
Description
Count on this complete guide to setting up and managing an optometric practice! Business Aspects of Optometry covers everything related
to the business side of a practice – such as selecting a location and staff, equipping the office, office administration and personnel
management, marketing, options for a specialty practice, controlling costs, billing and reimbursement, risk management, and financial
planning. To succeed in practice, this is the one resource you need!
Contents
Section 1: Preparing for your Professional Career
- State of the Profession
- Personal
and Professional Goal Setting
- Ownership (Self-Employment)
- Employment
- Resumes
and Interviews
- Debt Management
- Principles of Negotiation
Section 2:
Purchasing a Practice
- Valuation and Purchase of an Eyecare Practice
- Principles of Practice
Transfer
Section 3: Developing a Business Plan: New Practice, Expansion and Acquisition
- Deciding
Where to Practice
- Elements of an Office Business Plan, Practice Financing and Obtaining a Business Loan
- Understanding Premises Leases
- Office Design
- Instrumentation and Equipment
- Controlling Cost of Goods
Section 4: Office Administration and Human Resource Issues
- Office Organization, Structure and Systems
- Human Resources: Hiring and Training Office Staff
- Human Resources: Managing and Motivating Office Staff
- Human Resources: Evaluating, Managing and Dismissing Office
Staff
- Computer Business Systems and Internet Resources
- Recall Systems
Section
5: Practice Administration
- Ethics in Optometric Practice
- Professional Liability Insurance and
Risk Management
- Quality Assurance
- Insurance
- Patient Communication
- Marketing: External and Internal
Section 6: Evaluation and Management of Specialty Services
- Ophthalmic Dispensing
- Specialty Practice
- Contact Lens Specialty Practice
- Binocular Vision and Vision Therapy Specialty Practice
- Interprofessional Relations
Section
7: Financial Aspects
- Fees, Credit and Collections
- Managed Care, Audits and Third Party Reimbursement
- Coding and Billing
- Analysis of Practice Economics and Growth
- Financial and
Estate Planning
- Financial Decision Making
- Taxes
- Exit Strategies
| Bibliographic details |
Hardbound, 544 pages, publication date: DEC-2009
ISBN-13: 978-1-4377-1586-6
Imprint: BUTTERWORTH HEINEMANN
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024/240
Last update: 10 Sep 2009
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