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Paradigms of Analysis
To order this title, and for more information, click here
Edited By
Jane Ali-Knight, School of Marketing, Tourism and Language, Napier University
Martin Robertson, School of Hospitality, Tourism and Marketing, Victoria University, Australia
Alan Fyall, Reader in Tourism Management in the International Centre for Tourism & Hospitality Research, and Head of Research for the School of Services Management at Bournemouth University, UK
Adele Ladkin, School of Services Management, Bournemouth University, UK
Included in series
Advances in Tourism Research,
Audience
Graduate students and researchers in the field of events
Contents
Part one: Destination, image and development
1. Using major events to promote peripheral urban areas: Deptford and
the 2007 Tour de France.
2. Weymouth's once in a lifetime opportunity
3. Tourism and the Hans Christian Andersen bicentenary event in
Denmark
4. Establishing Singapore as the events and entertainment capital of Asia: Strategic brand diversification
5. The South Korean
Hotel Sector's perspectives on the ?pre' and ?post-event' impacts of the co-hosted 2002 Football World Cup.
Part two: Community
and Identity
6. Indigenous Australia and the Sydney 2000 Olympic Games: Mediated messages of respect and reconciliation
7. How festivals nurture resilience in regional communities
8. The Buon Ma Thuot coffee festival, Vietnam: Opportunity for Tourism?
9. Tasting Australia: A celebration of cultural identity or an international event?
10. Festivals and tourism in rural economies
Part three: Audience and Participant Experience
11. Commemorative events: sacrifice, identity and dissonance
12. Running commentary: Participant experiences at international distance running events
13. Elite sports tours: special events with
special challenges
14. The British pop music festival phenomenon
Part four: Managing the Event
15. A model for analyzing
the development of public events
16. Human resources in the business events industry
17. Measuring the impact of micro-events on local
communities: A role for web-based approaches
18. Post-modern heritage, chivalry, park and ride: Le Tour comes to Canterbury
19. Towards
safer special events: A structured approach to counter the terrorism threat
| Bibliographic details |
Hardbound, 322 pages, publication date: OCT-2008
ISBN-13: 978-0-08-045100-8
ISBN-10: 0-08-045100-4
Imprint: ELSEVIER
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| Price and Ordering |
Price:
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USD 99.95
EUR 82.95
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Last update: 25 Nov 2009
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