 |
|
| INDUSTRIAL MARKETING MANAGEMENT
| |
| | |
|
|
 The International Journal of Marketing for Industrial and High-Tech Firms
Editor-in-Chief:
Peter J. LaPlaca
See editorial board for all editors information
Description
Industrial Marketing Management provides in-depth case studies geared to the needs of marketing managers,
executives and professors. An editorial review board of leading international scholars and practitioners assures a balance of theory
and practical applications in all articles.
Scholars from North America, Europe, The Pacific Basin and other regions of the globe offer
the latest findings for improving effectiveness and efficiency of industrial markets.
This comprehensive approach keeps readers abreast
of the most timely data and current thinking necessary for better industrial marketing decisions and strategy.
Bibliographic & ordering information
ISSN: 0019-8501
Imprint: ELSEVIER
Commenced publication 1971
Subscriptions for the year 2008,
Volume 37,
8 issues
Institutional online access: ScienceDirect eSelect
For purchase of online access to this journal on ScienceDirect.
Personal price: Order form
JPY 17,400 for Japan
USD 148 for all countries except Europe, Japan and Iran
EUR 131 for European countries and Iran
Institutional price: Order form
USD 1,022 for all countries except Europe, Japan and Iran
JPY 121,300 for Japan
EUR 914 for European countries and Iran
Conditions of sale & ordering procedures, and links to our regional sales offices.
For an overview of recently-dispatched issues, see the Journal issue
dispatch dates
Audience
Marketing executives and scholars concerned with a range of industrial marketing issues in technical based business.
Impact factor of this journal
2007: 0.911
© Journal Citation Reports 2008, published by Thomson Reuters
605/559
Last update: 24 Jul 2008
|
|
| |
| | |
|
|
| |
