Tourism: How Effective Management Makes the DifferenceBy
- ROGER DOSWELL, International tourism consultant
Undergraduates on single subject degrees in tourism or travel and tourism and joint degrees with business studies; government and tourist board officials.
Published: May 1997
Imprint: Butterworth Heinemann
'Excellent...Clear, well-structured content...ideal for under- and post-graduates. Covers courses well.' C. A. Feeney, Manchester Metropolitan University