R&D and Licensing book cover

R&D and Licensing

Building Value Through Intellectual Assets

This book explains the principles of research and development (R&D) management in an environment which is open to external sources of technology. Organisations no longer undertake all of their R&D in-house. Increasingly, companies innovate by using a combination of R&D and externally sourced technologies. R&D and Licensing shows how to integrate these into the product and process development programme, and provides extensive guidance on intellectual property, licensing and royalty negotiations. The book demonstrates how companies increase their value through the acquisition of intellectual assets.

Paperback, 240 Pages

Published: January 2007

Imprint: Chandos Publishing

ISBN: 978-1-84334-236-6

Reviews

  • ...it should recommend itself to a wide readership in all sorts of business involved in technology including university researchers and those responsible for deriving value from Intellectual Property., NewsXchange
    Sections are easily identified and the concepts are clearly explained., Mishcon de Reya
    ...an invaluable read., JMcM

Contents

  • Successful innovation; Using technology to gain competitive advantage; Technology acquisition; Idea generation; Evaluation of new technologies and projects; Market-led R&D project management; Intellectual property: patents; Copyright, designs and trade marks; Assessing competitors’ intellectual property; Building intellectual assets; Contractual issues; Licensing and technology transfer; Technology transfer negotiations; Commercial exploitation issues.

Advertisement

advert image