Niche Tourism book cover

Niche Tourism

Contemporary issues, trends and cases

Niche Tourism examines one of the fastest growing areas within the tourism sector. This book provides an integrated picture of speciality/niche tourism as a whole looking at both the 'macro' and 'micro' niche area. It has a comprehensive theoretical framework, and discusses initiatives, policies and strategies adopted internationally. With an emphasis on linking theory to practice, it is underpinned by up-to-date international case studies from around the world.Divided into 3 parts, it covers a variety of aspects under the headings of special interest tourism, tradition and culture base tourism and activity-based tourism.

Undergraduate levels 3-4; postgraduate tourism management students; practitioners, consultants and providers (e.g. tourist groups) as a reference guide


Published: November 2004

Imprint: Butterworth Heinemann

ISBN: 978-0-7506-6133-1


  • "Because of the recent employment of niche tourism as a concept, it is particularly timely that Novelli's collection has been published, giving the reader a strong direction, excellent examples and powerful definitional material with which to grapple." Tourism Management Volume 27, Issue 6 , December 2006, Pages 1426-1427


  • Foreword (Robinson); Niche Tourism: An Introduction (Robinson & Novelli); Part one - Special Interest Tourism; Photographic tourism (Palmer & Lester); Geotourism (Hose); Youth tourism (Richards & Wilson); Dark tourism (Tarlow); Genealogy tourism (Birtwistle); Gastronomic tourism (Hall & Mitchell); Transport tourism (Hall); Part two - Tradition and Culture Based Tourism; Tribal tourism (Burns & Figurova); Cultural heritage tourism (Wickens); Tourism in peripheral regions (Ivona & Grumo); Research tourism (Benson); Part three - Activity Based Tourism; Small ship cruising(Douglas & Douglas); Sport tourism (Ritchie); Wildlife tourism (Novelli & Humavindu); Volunteer tourism (Callanan & Thomas); Adventure tourism (Shephard & Evans); Part four - The Future of Niche Tourism; Space tourism (Duval); Virtual tourism (Arnold); Ethical tourism (Weeden); Niche Tourism: A way forward to sustainability (Novelli & Benson); Index.


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