Management of Event OperationsBy
- Julia Tum, UK Centre for Events Management, Leeds Metropolitan University, UK
- Philippa Norton, UK Centre for Events Management, Leeds Metropolitan University, UK
- J. Nevan Wright, Auckland University of Technology, New Zealand; Henley Management College, UK
Levels 2 and 3 of Events Management degree courses and related options (from 2004 there will be over 70 degree courses in Events in the UK alone. A rapidly growing area). Also Masters students on conversion courses and professionals already in the industry.
Published: September 2005
Imprint: Butterworth Heinemann
The text is written in a concise manner in which there are no wasted words. Concepts are quickly introduced, explained and related. This brevity makes the text suitable for entry level students into the field. It delivers information students need to know using a straightforward writing style that will encourage them to actually read the text.- Wayne W. Smith, Department of Hospitality and Tourism Management, College of Charleston, Charleston, South Carolina, USA