Making Enterprise Information Management (EIM) Work for Business
A Guide to Understanding Information as an Asset
- John Ladley, Principal of IMCue Solutions, Editor of the Data Strategy Journal
Making Enterprise Information Management (EIM) Work for Business: A Guide to Understanding Information as an Asset provides a comprehensive discussion of EIM. It endeavors to explain information asset management and place it into a pragmatic, focused, and relevant light. The book is organized into two parts. Part 1 provides the material required to sell, understand, and validate the EIM program. It explains concepts such as treating Information, Data, and Content as true assets; information management maturity; and how EIM affects organizations. It also reviews the basic process that builds and maintains an EIM program, including two case studies that provide a birds-eye view of the products of the EIM program. Part 2 deals with the methods and artifacts necessary to maintain EIM and have the business manage information. Along with overviews of Information Asset concepts and the EIM process, it discusses how to initiate an EIM program and the necessary building blocks to manage the changes to managed data and content.
Upper-level Data Management Professionals. This includes CxOâs (especially CIOâs and CKOâs) and project-related staff (such as Data and Enterprise Architects) devoted to the practice of managing data and information to support business strategies.