International Perspectives of Festivals and Events
Paradigms of Analysis
- Jane Ali-Knight, School of Marketing, Tourism and Language, Napier University
- Martin Robertson, School of Hospitality, Tourism and Marketing, Victoria University, Australia
- Alan Fyall, Reader in Tourism Management in the International Centre for Tourism & Hospitality Research, and Head of Research for the School of Services Management at Bournemouth University, UK
- Adele Ladkin, School of Services Management, Bournemouth University, UK
International Perspectives of Festivals and Events addresses contemporary issues concerning the potential of festivals and events to produce economic, social, cultural and community benefits. Incorporating a range of international perspectives, the book provides the reader with a global look at current trends and topics, which have until now, been underrepresented by current literature.
International Perspectives of Festivals and Events includes a broad range of research, case studies and examples from well-known scholars in the field to form a unified volume that informs the reader of the current status of festivals and events around the world. In a fast-moving industry where new theory and practice is implemented rapidly, this is essential reading for any advanced student or researcher in festivals and events.
Graduate students and researchers in the field of events