Creating Organizational AdvantageBy
- COLIN EGAN, Professor of Strategic Management, Leicester Business School
Middle and senior managers; MBA students
Published: October 1995
Imprint: Butterworth Heinemann
'A critical map for the inquistive manager, of the dynamic world of global strategic managment.' Peter McKiernan, Professor of Managment, St Andrews University, Scotland 'This is an insightful work which covers a great deal of territory in an accessible style. It does not provide quick-fix solutions but it raises several key issues and provides food for thought. This helps explain why it won the Management Consultancies Association's prize for the best management book for 1995.'