Business Strategy and Corporate Governance in the Chinese Consumer Electronics Sector


  • Hailan Yang, Shandong Jianzhu University, China
  • Stephen Morgan, University of Nottingham, UK

This book analyses how China’s firms in the consumer electronics (CE) sector have developed their business strategy and corporate governance during the reform process. The CE sector is one of China’s most important and dynamic manufacturing sectors. As one of the earliest market-oriented sectors after 1978, its experience illustrates the adoption of the Western model of management in China. This is the first book to analyse the link between business strategy, corporate governance and performance of firms, explicitly comparing state-, collective-, and privately-owned firms. This book argues that the competitive dynamics of the market are central to the survival of firms in contemporary China.
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Scholars and practitioners with an interest in Chinese business and management, university undergraduates and graduates in the field of Chinese studies, asian economics and development strategies in emerging economies


Book information

  • Published: October 2011
  • Imprint: Chandos Publishing
  • ISBN: 978-1-84334-656-2

Table of Contents

Introduction to strategy, corporate governance and corporate reform; Business strategy and corporate governance: Theoretical and empirical perspectives; The economic background in China; Business strategies in the focal companies; Ownership structure and the characteristics of the board in the focal companies; Links between institutions, business strategies and corporate governance; Conclusions; Bibliography.